I was in Madison today, which shouldn't surprise anyone. Designers spend a lot of time designing buildings, finding materials, products and systems to provide as much natural light as possible with the least amount of heat loss and/or gain depending on the climate. In this age of environmental consciousness and man's tendency to work from illuminated screens reducing energy consumption has become a priority.
As you can see in the liberal capital of the United States, in a building with a near completely glazed exterior, the lights are on. And it's lunch on this clear sunny and first truly warm day this year. There is no one inside.
You can lead a horse to water but you can't make him drink... yet.
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